ABOUT US
You and your team work hard to create exceptional work. We’re here to make sure that work gets the recognition it deserves, in the industry and beyond.
Winning awards isn’t just about the accolades. It’s about building credibility, boosting visibility, and cementing your place as a leader in the industry.
Creativity Wins was founded by Tala Monks, an awards expert with over 15 years of experience helping brands earn global recognition. To date, Tala has helped secure more than 250 awards at leading shows for clients such as Doritos, Volvo, HSBC, Lays, British Airways, The Times Newspaper and Lucozade Sport. From developing end-to-end award strategies and managing campaign submissions to securing global recognition for world-class work, at Creativity Wins, we know how to craft entries that cut through, connect with juries, and deliver results.
Now, we help agencies and brands do the same, building tailored award strategies, crafting compelling entry cases, and producing standout case films that bring your creative to life.
And we don’t stop there, we also help raise your industry profile by securing juror placements and speaker opportunities at top-tier festivals, positioning your team as creative leaders on the global stage.
Smart strategy. Sharp storytelling. Real results.
You win. We win.
WHAT WE DO
At Creativity Wins we partner with agencies and brands to build smart, strategic, and story-driven award entries that rise above the noise and resonate with juries.
Whether you're aiming for Cannes Lions, D&AD, Effie, or other top-tier shows, we offer end-to-end support that makes a real impact.
AWARDS STRATEGY
& PLANNING
The game plan for the win
We help you choose the right shows, categories, and timing, so you’re not just entering, you’re entering smart. Cannes, D&AD, Effies, Clios etc -
we know the circuit.
ENTRY WRITING & SUBMISSION
SUPPORT
Your work deserves the right story
We help craft compelling, strategically written entries that highlight the impact and creativity of your work, tailored to what judges are looking for.
SUPPORTING MATERIALS THAT ELEVATE YOUR ENTRY
Because how you tell it matters
Crafting a strong entry isn’t just about what you say, it’s how you show it. From compelling case study videos to smart supporting assets, the right materials can make all the difference in helping your work stand out to juries.
CAMPAIGN MANAGEMENT &
END-to-END SUPPORT
From strategy to submission, we've got you covered
For brands and agencies looking for hands-on, full-service support across multiple shows, we manage the process from start to finish.
CONSULTING & CREATIVITY ADVISORY
Expert insight, whenever you need it
Whether it’s a one-off review or ongoing advisory, we offer flexible, on-demand support to help strengthen your submissions.
JUROR & SPEAKER OPPORTUNITIES
Position your voice as a thought leader
We help secure speaking and judging opportunities at leading award shows and industry events, elevating your visibility, credibility and influence.
FEATURED WORK
From strategic refinement to crafting compelling case narratives, we've played a key role in transforming great ideas into globally celebrated, award-winning work.
Doritos Silent:
The Worlds First Augmented Snack
Brand: Doritos / UK
Our role: Full service support across multiple shows.
Awards: Over 50 won to include
A Scared and Untouchable recipe...Until now
Brand: Lays / Spain
Our role: Strategy, submission, supporting materials.
Awards: Silver Effie Europe
Sips and Bites In House Agency
Brand: Sips and Bites
Our role: Strategy, submission, supporting materials.
Awards: In-House agency
Wotsits Giants
Brand: Wotsits / UK
Our role: Strategy, submission, supporting materials.
Awards: Bronze Effie Europe
Lays Iconic Restaurant Flavours
Brand: Lays / Netherlands
Our role: Strategy, submission, supporting materials.
Awards: Silver Eurobest
Doritos Silent:
The Worlds First Augmented Snack
Brand: Doritos / UK
Our role: Campaign management and end-to end support
Awards: Over 50 won, to include:
Messi Messages
Brand: Lays / Netherlands
Our role: Strategy, submission, supporting materials.
Awards: 2 Eurobest (Silver & Bronze)
BRANDS WE WORK WITH
Over 15 years, I’ve helped brands achieve award-winning recognition across agency roles and Creativity Wins.
